After the successful events put on in Poland and Italy in collaboration with Trefl Sopot and EA7 Emporio Armani Milan, respectively, Euroleague Basketball’s One Team and Motorola teamed up with Paris Basketball to organize yet another special day on December 18 at Campus Île-de-France Sport dans la Ville in Pantin, Paris, to deliver 400 basketballs to not only the young people from the Sport dans la Ville association that participated in the sport and life values workshop delivered last December 10 by One Team in association with Motorola, but also to local public schools and Paris Basketball One Team program.
With the presence of women’s first-team player Touty Gandega, 50 enthusiastic children aged 9 to 13 from Sport dans la Ville received their new basketballs and exhibited the “perfect ball” they created the previous week during a workshop.
These children come from some of the most socially disadvantaged areas of Paris, and through this donation, they will have the tools to continue their passion for sport and develop life skills that support their personal growth and future opportunities.
Amara Sy, Paris Basketball One Team ambassador: “As a former player and as Sports Director of Paris Basketball, I pay a great deal of attention to the One Team program. I've been its ambassador for the past 3 years. As a young person who grew up in the 18th arrondissement of Paris, I know just how empowering it is to have a basketball. Today, with Motorola and the EuroLeague, I'm very happy that we can offer 400 balls to all these children.”
“This initiative embodies our commitment to empowering young people through sports and technology,” said Daniela Idi, EMEA Marketing Director at Motorola. “By collaborating with Paris Basketball and Sport dans la Ville, we aim to create opportunities for growth, inspire dreams, and provide tools to help these students achieve their goals.”
The Sport dans la Ville association plays a critical role in providing young people from these disadvantaged neighborhoods with the tools to succeed, both on and off the court. Through the power of sport, they instill core values such as teamwork, perseverance, and discipline that help the children build confidence, open doors to professional opportunities, and pursue their dreams. The “Bouncing for Good” initiative is aligned with this mission, strengthening the collaboration between Euroleague Basketball and Motorola, and in this case Paris Basketball, to give these youngsters the confidence and support they need to thrive.
